Abstract:
An extensive review of the hospitality literature revealed a limited number of empirical studies on employees' corporate social responsibility (CSR)-induced attributions and their organization-related predictors. This paper aims to examine the relationship between perceived behavioral integrity in organization, perceived organization's in-out CSR alignment, employees' CSR-induced attributions, and affective commitment. Data were collected from 499 employees of chain hotels operating in stanbul, Turkey. The research model was analyzed using partial least squares of structural equation modeling. The results showed that perceived behavioral integrity in organization and perceived organization's in-out CSR alignment had a positive influence on intrinsic CSR attributions and a negative influence on extrinsic CSR attributions. Employees' affective commitment was positively influenced by intrinsic CSR attributions, whereas it was negatively influenced by extrinsic CSR attributions. The findings provide some important implications for hospitality companies about how to ensure employees' affective commitment through CSR practices. Theoretical implications and avenues for future research are presented.
